These days, it seems like everyone is talking about digital transformation. There’s no doubt that new technology can greatly benefit businesses, but is it worth your time and resources? In 2021, organizations around the world spent 1.5 trillion on digital transformation. To decide if digital transformation is the right solution for your organization, start by assessing the benefits of digital transformation.
What is digital transformation?
Digital transformation, also known as DX, is the inclusion and implementation of technological solutions within various aspects of a business. Contrary to what people often think, digital transformation doesn’t always mean making major changes within a business. Usually, organizations start by making small changes or additions before moving on to larger, more expensive technologies and systems.
The rising demand for digital transformation
“Digital Transformation Market Size is projected to reach USD 2.1 Trillion by 2030, growing at a CAGR of 23.72%,” GlobeNewswire announces. As shown by market research, digital transformation is currently in high demand and will not fall anytime soon. The demand for digital transformation will only continue to rise every year as more organizations take advantage of its many benefits.
7 key benefits of digital transformation
So, what are all the benefits of digital transformation that has so many businesses buzzing with excitement? Here are the most common benefits of digital transformation that businesses notice:
1) Better end-user experience
With digital transformation, organizations have the technology that’s necessary to improve their products and services, taking their end-user experience to a new level and improving customer satisfaction scores. Customer satisfaction is important for a variety of reasons, from boosting demand to building brand awareness.
2) Increased productivity and efficiency
Technology allows teams to function and complete tasks in a faster and more efficient manner. When a team’s efficiency increases, their productivity also increases. By streamlining and automating processes with technology, organizations are able to increase both productivity and efficiency.
3) Improved strategy & data analysis
Data backup, virtual spreadsheets, data analysis tools, and more all help business leaders make informed, strategic decisions. Digital transformation makes it easy to collect, share, interpret, and secure all kinds of critical data.
4) Additional collaboration & communication
Since over 4.7 million people work remotely at least part time in the U.S., businesses need some kind of way to communicate and connect with hybrid or fully remote workforces. That’s where digital transformation comes into play. There are many technological solutions that allow teams to communicate and collaborate virtually; for example, teams can use cloud storage solutions to share and work together on documents or files.
5) Encourage innovation
Markets and customer demands change, so businesses must adapt to these changes in order to succeed. Digital transformation opens the doors for innovation, and innovation is what encourages businesses to adapt to changing demand and outperform competitors.
6) Surpass competition
There are plenty of ways to stay ahead of your competitors, and preparing for growth and the future is at the top of the list. New technology solutions are the tools that businesses need to become more efficient, productive, and innovative while improving consumers’ experiences. After implementing digital transformation and observing these changes, organizations are able to keep up, and even surpass, their competition with ease.
7) Greater profits
In business, the name of the game is to make money. Because digital transformation affects so many aspects of a business in a positive manner, profits often follow after an organization makes DX changes. Additionally, you can use digital transformation to innovate your products or services to enter a new market and bring in additional revenue.
Current challenges of digital transformation
Without a doubt, all these digital transformation benefits are well worth an organization’s time and effort, so why aren’t all businesses implementing DX? It’s true that DX successfully provides many benefits; however, implementing digital transformation successfully is a whole other matter entirely. There are plenty of digital transformation challenges that businesses face, such as resistance to change, ineffective leadership, skill gaps, and resource demands, to name a few.
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Resistance to change
Change can be scary. It’s easy for businesses and teams to fall into routines, so adding new technology and processes can require an adjustment period. Additionally, some team members might be against change and have the mindset, “If it isn’t broken, don’t fix it.” However, if departments and their members can overcome this digital transformation challenge, they’ll discover that the changes were for the better, and the benefits far outweigh any setbacks that occur.
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Ineffective leadership
Even the smallest digital transformation changes require an effective plan and execution. Without experienced leadership, change is slow and difficult. Collaboration and experienced leadership is key to unifying the organization under the goals of growth and change to kickstart digital transformation within teams.
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Skill gap
After installing new technology and systems, teams might require additional training to learn how to use the new devices and understand updates processes. To bridge the skill gap, organizations often provide training and resources for their teams even before the technology arrives. This way, team members can feel more comfortable with upcoming changes and dive into the new methods after the tech arrives.
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Resource demands
No one can deny that technology is expensive. Gartner forecasted that worldwide enterprise IT spending will reach a total $4.4 trillion in 2022 alone. Some organizations might not have the necessary funds to implement significant digital transformation changes within their teams. In addition to money, it takes valuable time and effort to strategize, plan, and implement DX changes within an organization.
See how NinjaOne supports digital transformation in the workplace
NinjaOne supports digital transformation in the workplace by helping IT departments and MSPs automate processes, combine systems, and manage their IT environments from a single pane of glass. Test out various aspects of NinjaOne, such as RMM, patching, remote access, and more with a free trial to observe all the benefits of digital transformation for yourself.
